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Keeping An Eye on Google Product Listing Ads
Google keeps changing things right before Q4, and hey, at least it keeps people on their toes. Last year Google was rolling out their private beta of Product Listing Ads, and this year most people are...
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Smarter.com Becoming More Focused with Introduction of CPA Model
Changes continue to roll out in a recent wave of innovation. Smarter.com has announced some significant changes meant to focus on key clients, serve a focused selection to consumers, and allow more...
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Predicting Google Product Search
I recently came across an old blog post I put together for Mercent, When Search Engines and Shopping Comparison Engines Combine. The post was about the future of Google and what things may look like...
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Google Algorithm Change and the Impact to Comparison Engines and Marketplaces
I recently came across some great information from SEOClarity which helps understand how the recent Google algorithm changes are impacting third party product sites like comparison engines and...
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Comparison Engine Dominos: New Rate Cards
Sometimes changes in an industry seem to be followed immediately by a cascade of other changes, as a domino effect takes hold. I don’t want to say that such a change could happen for rate cards in such...
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Reverting Back from Holiday Rate Cards
That was a busy holiday season. I imagine everyone will agree we saw about a 15-20% lift year over year for the quarter industry wide, but sometimes the work involved feels like it’s gone up...
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Google Shopping Arrives
This is how years of waiting lead to a few months of scrambling. A widely held belief among CSE and e-commerce professionals for years has been that Google would eventually convert their Google Product...
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The Evolution of Shopping Engines
Every once and a while, you see a webinar that makes you think differently about things. For a while now, comparison engine growth has stagnated, and in some cases reversed, while the rest of the...
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Channel Dollars and Loose Change
For a long time I’ve wondered what to do with ChannelDollars.com, and specifically writing about channel marketing within the shopping engine industry. This site is/was devoted to comparison shopping...
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